Breaking Ads Mexico: Banamex, BIC and Vivanuncios ::: Premium Content:::

Breaking Ads Mexico, presented by Portada and Media Economics Group, today analyzes a selection of Mexican digital campaigns active during October. The advertising campaigns were tracked through Media Economics Group´s MexicoWebMonitor™. Below are digital campaigns from Banamex, BIC and Vivanuncios.com.mx.

 

Banamex

 Fondos de inversion BANAMEX

Advertiser: Banco Nacional de Mexico, S.A. (Banamex)

Campaign: "Fondos de Inversion"

Language: Spanish

Description: Banamex administered investment funds.

Sites: AltoNivel.com.mx, CNNExpansion.com, ElFinanciero.com.mx, Excelsior.com.mx

Servers: ds.Serving-Sys.com (MediaMind), e-Planning.net

BIC

BIC FLEX

Advertiser: Societe Bic

Campaign: ""Flex 4"

Language: Spanish

Description: Men's 4 moveable blades shaver.

Sites: CNNMexico.com, Chilango.com, ESPNDeportes.com (from Mexico), Excelsior.com.mx, Futboltotal.Com.Mx, MedioTiempo.com (Mexico), Milenio.com (Mexico), Record.com.mx.

Servers: ced.sascdn.com (Smart AdServer), GoogleSyndication.com, e-Planning.net

 

 

Vivanuncios.com.mx

 VIVANUNCIOS

Advertiser: W3i, LLC

Campaign:  Vivanuncios.com.mx

Language: Spanish

Description: Free online classified site for Mexico.

Sites: Yahoo! Mexico

Servers: AdInterax.com (Yahoo!)

Source: Media Economics Group, MexicoWebMonitor™. For more information please call: 1 (704) 841-2030.


Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

MORE FROM PORTADA

#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.


Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate, the next generation global content leader, and Univision Communications Inc. are teaming to launch a premium subscription video on demand (SVOD) service for the booming Hispanic movie-going audience in the U.S.The new premium on demand movie service will tap base of more than 50 million hispanic consumers in the U.S.


IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid have launched a partnership and set of products that could make waves in the video advertising world.