A summary for Corporate Marketers, Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
- 4am Saatchi & Saatchi – Costa Rica
4am Saatchi & Saatchi has announced that will operate in Costa Rica trough Quimica Publicidad. The agency already operates in Guatemala and Honduras, and is planning to open new offices in El Salvador and Nicaragua during 2014.
The regional team will be leaded by Guillermo Martinez, as CEO, Diego Anzueto, Digital VP and Marcelo Alvarez, Regional Account Director.
- Blackberry – Colombia
BlackBerry has opened an Innovation Centre in Bogota, Colombia. The Innovation Center aims to add new users of BlackBerry´s mobile devises in Latin America. The Bogota facility is the fourth BlackBerry Innovation Centre in Latin America, adding to the company’s existing Innovation Centres in Argentina, Brazil and Mexico.