Hires at CNET en español: Hand Orellana is Senior Editor, Medecki Brand Director

CNET en Español, the new Spanish-language digital property of CBS Interactive,  is launching next Thursday September 19. We just heard from CNET en Español about the following new hires hires:

  • Gabby Medecki, Director of the new brand. Medecki is an award-winning marketing executive who has helped diverse consumer and media brands like Coca-Cola, Pottery Barn, CNET and Clear Channel. She is based in San Francisco.
  • Vanessa Hand Orellana, Senior Editor and On-camera Talent. Hand Orellana joins CNET from Univision Interactive Media in San Francisco, where she was a multimedia reporter and digital media strategist. She is based in SF.
  • Marta Franco, Producer. Franco has been writing and producing videos, photo essays and multimedia stories for Mission Local, a hyper-local news site in San Francisco's Mission District. In addition to English and Spanish, Franco also speaks German and French. She is based in San Francisco.
  • Erica Argueta, Associate Producer. Like Franco, Argueta has also worked for Mission Local, as well as: KION-TV in Salinas, Calif., where she was a multimedia journalist;  KYMA-TV in El Centro, Calif., where she was a reporter, and KPIX-TV in San Francisco, where she was a production assistant. She is based in San Francisco.
  • Gabriel Sama, Managing Editor (already announced). Sama is a 20-year journalism veteran and recognized authority in bilingual media innovation in the United States and abroad. He will oversee all editorial aspects of CNET en Español. Sama hails from the Columbia School of Journalism and was a fellow of Stanford's Knight Journalism program. He is based in San Francisco.

    CNET en Español

    From left to right: Gabby Medecki, Gabriel Sama, Vanessa Hand Orellana, Marta Franco and Erica Argueta.

Join us at PORTADA Mexico!


Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA

Amazon, Wal-Mart Drawing the Largest Numbers of Online Hispanic Shoppers in US

Amazon, Wal-Mart Drawing the Largest Numbers of Online Hispanic Shoppers in US

We looked at the top 15 online retail sites visited by Hispanic shoppers in the US and how they scored in number of visitors in May 2018.


Dentsu Aegis Network Acquires Agency Global Mind

Dentsu Aegis Network Acquires Agency Global Mind

This is the third Latin American acquisition this year after the Japanese giant acquired M8 and White Label in April. Global Mind will triple the headcount of iProspect and strengthen Dentsu Aegis' pan-regional reach. 


4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

We talked to Melissa Rodriguez, Dana Bonkowski, Albert Thompson, and Teylez Perez about the future of brands in an increasingly multicultural world. Reports estimate that by 2065 Hispanics will account for one-quarter of U.S. population. Brands should be aware of this opportunity and find appropriate communication strategies.