Changing Places: Adriana Cisneros, Bart Catalane, Isabel Sicherle, Yannick Bolloré…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Adriana Cisneros -  Cisneros Group ::: Isabel Sicherle-Prisa Bart Catalane - Open English ::: Sam Peterson - Open English:::: Bryan Melton - LeMond ::: Caroline Roth - Gant:::

Adriana Cisneros assumes the role of CEO (Chief Executive Officer) of Cisneros after seven years at the company, the previous three as the company’s Vice Chairman and Director of Strategy. Adriana is the third generation to lead the company. True to an 85-year tradition.

Isabel Sicherle has a new position as Director, Commercial and Institutional Relations at PRISA. Sicherle previously worked as , director of The New York Times Latin American sales team.

Open English, the online English language school, has added two senior executives to its management team. Bart Catalane joins the company as Chief Financial Officer (CFO) while Sam Peterson will serve as the new Chief Technology Officer (CTO).

Gant has named Caroline Roth its new global marketing director. She joins the Swedish sportswear firm from Ralph Lauren, where she had been senior director of marketing and global brand management since 2010.

LeMond LLC has appointed industry veteran Bryan Melton as its director of sales and marketing.
Melton was most recently sales manager for Felt Bicycles where he has been for six years. He spent six years in sales and marketing at Giant Bicycles prior to joining Felt.

Yannick Bolloré has been appointed President of Havas Group. The executive will replace Vincent Bolloré.


Editorial Staff @portada_online

Portada Staff

Leave a comment


The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.