Shout Gooooool on Sept. 25 at our Hispanic Sports Marketing Forum

Sports content is a key factor to connect with Hispanics living in the U.S. This will particularly be the case next year when the Soccer World Cup takes place in Brazil. Hispanic Sports Marketing ForumThat is why Portada, the leading Source on Latin Marketing and Media, is organizing the Hispanic Sports Marketing Forum in New York City’s Scholastic Auditorium on Sept 25.  The high quality Forum program created in partnership with sports marketing agency ACM is designed to give brand side marketers, agencies and media executives an in-depth understanding of the Hispanic sports marketing landscape. “U.S. Marketers need to learn how to shout Gooooooooool! It is crucial for the success of their brands in the huge and growing Hispanic market,” says Marcos Baer, publisher of Portada.


Already confirmed Thought Leaders and Sport Celebrities

Joel Bary, CEO, Latinmedios

Hector Vallejo, Multicultural Marketing Manager, Stanley Black & Decker

Jason Riveiro, Multicultural Marketing Manager, Paint Stores Group, The Sherwin-Williams Company

Jaime Cardenas,  CEO - Founder, ACM Connect

Ignacio Cassinelli, Editor, Soccer Confidential

John Guppy, Founder, Gilt Edge Soccer Marketing

Eric Krasnooo, Vice President, MLS Digital Properties, Major League Soccer

Vicente Navarro, Director Hispanic Marketing,  Sports Endeavors

Jesus Ostos, Brand Marketing Group Manager, Brown Forman

Fernando Schwartz, Anchor, ESPN Deportes

Many more Thought Leaders to be announced soon!


Themes they will explore:

  • The Hispanic Soccer Market – Exclusive and brand new research focused on marketing insights for the multiple segments of U.S. Hispanic soccer
  • Navigating the complex media landscape of Hispanic Sports
  • Sports Activation: Case studies about successful Hispanic sports marketing programs
  • Going digital – Sports Properties' efforts to connect with Hispanics online
  • Hispanic Sports Blogs - Myths and Realities about social influencers


Twitter: #Portada13


You can register to the Hispanic Sports Marketing Forum by attending it independently or in combination with Portada’s 7th Annual Hispanic Advertising and Media Conference which takes place in the same venue on September 26.


Confirmed Sponsors

Regate Level
Alcance Media Group

Al Dia Texas

Sponsorship Opportunities:  Portada has a wide selection of sponsorship opportunities for the Hispanic Sports Marketing Forum .  Sponsorship packages can also include exposure in Portada’s audited digital and print properties. To inquire how to align your brand with this important event and be on top of mind of marketers wanting to reach Hispanics for the 2014 Soccer World Cup, please contact Kelley Eberhardt at 1212 685 44 41 (

Get ready for #Portada16 on Sept. 14 and 15 in New York City! The Hispanic Sports Marketing Forum on September 14, and the 10th Annual Hispanic Advertising and Media Conference on September 15 will provide you with the best content and unparalleled networking opportunities to succeed in Multicultural America.

Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.


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