Ramco Systems expands to Latin America with new Office in Puerto Rico

Enterprise software product company Ramco Systems plans to aggressively market its enterprise resource planning (ERP) on cloud solution overseas, especially in Latin America, where several big manufacturing firms have set up facilities.

The Financial Chronicle repots that Ramco Systems chief executive officer Virender Aggarwal told that “The company has had good success in the Spanish-speaking markets in recent years. Manufacturing firms have moved to these countries, as labour costs are relatively lower. This gives us an opportunity to sell our ERP solutions in these markets.”

Ramco Systems has also announced recently a new office in Puerto Rico. The company also said it has signed its first ERP on Cloud customer in the region, Vassallo Industries.

Vassallo Industries is a worldwide leading manufacturer of PVC with distribution in Central and South America, the Caribbean Basin, the United States and Canada. This deal was signed through Ramco’s partner XTRATEGIT.

Mr. Virender Aggarwal, CEO, Ramco Systems, said “Puerto Rico has a rich and thriving Manufacturing and Construction industry. Adding Vassallo Industries, the leading PVC Manufacturer as our customer is a first step towards further strengthening our position in the region.”

Headquartered in Chennai, the company has offices in the Asia-Pacific region, Australia, the US, Canada, Europe, the West Asia and Africa.

The Financial Chronicle said Ramco has allocated 30 per cent of its revenues for research and development and 8-10 per cent on marketing. Aggarwal said “We plan to hike our marketing budget to around 40 per cent, especially overseas”.


Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.


Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts tell Portada the downfall of the storied retailer won’t affect the Sears franchise in Mexico where better merchandising and e-commerce under the management of Grupo Carso, owned by Mexican billionaire Carlos Slim, have built the franchise into a big hit with Mexican consumers. The implications for the U.S. Hispanic Market.