Telefónica, Telenor and Mobile Payment Provider Fortumo Sign Agreement to Reach Latin America
Mobile payments provider Fortumo has signed Global Framework Agreements with leading operator groups Telefónica and Telenor to bring direct carrier billing services to 460 million additional subscribers worldwide. Using the BlueVia Payments API to charge purchases to their mobile operator bill, users in more than 30 countries will now be able to purchase digital goods over the web and on Android, Windows 8 and Windows Phone devices, according to Herald On Line.
With Fortumo's platform, mobile payments are available to all mobile phone users and payments are charged directly to their operator bill. According to executives in Telefonica, Telenor and Fortuno:
Mobile operator billing is especially important in emerging markets of Asia and Latin America, where credit card penetration is low. For example, Brazil, one of Telefónica's key markets, has 260 million mobile users, but only 60 million credit cards.
With Telefonica's and Telenor's agreement, the Fortumo's payment platform now reaches users in more than 80 countries.