Latin Content Marketing Forum: General Mill’s Jennifer Leen Berglund to present best in class Case Study

Jennifer BerglundWe are very excited to announce that Jennifer Leen Berglund, Interactive Marketing Manager - Multicultural Marketing, General Mills will provide a presentation about General Mill's best in class Hispanic Content Marketing program at our upcoming Latin Content Marketing Forum on June 4 in Miami's InterContinental Hotel. During her presentation Jennifer Leen Berglund, will talk about why Content Marketing is crucial to reach out to U.S. Hispanics. She will also touch upon key issues including content distribution and amplification.

The  Latin Content Marketing Forum can be attended independently and in combination with Portada's Latam Advertising and Media Summit, which will take place during the evening of June 4 and the whole day of June 5th.
SPECIAL OFFER
GET 1 CONTENT MARKETING FORUM TICKET AND A HOTEL NIGHT ON JUNE 3RD FOR ONLY US$ 499! To register Call Nicolas Miranda at 1-800-397-5322 or e-mail him at
nicolas@portada-online.com 

Other major speakers at the Latin Content Marketing Forum include:
Javier Farfan, Senior Director of Cultural Branding, PepsiCo
Ramiro Prudencio, President & CEO, Burson Masteller, Latin America
Mariano Moro, Senior Integrated Marketing Communications Manager, Coca Cola
Fernando Semenzato, VP Content, Fox international
Nuria Net, Managing Editor, Features - Digital, (ABC and Univision Joint-Venture)
Emilio Sanchez, President and Editor in Chief, VOXXI

Check out the Latin Content Marketing Forum Agenda!

 

 

 

Editorial Staff @portada_online

Portada Staff

Leave a comment

MORE FROM PORTADA



Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Curacao’s CMO Ariela Nerubay: Automated Behavioral Emails More Than Double Open and Click-Through Rates

Two years ago, the large-format retail store chain Curacao, headquartered in Los Angeles, began to send out automated emails based on customers’ interactions on Curacao’s website. The results have proven impressive, and Curacao plans to roll out new features offered by its automated emailing tool in the coming months.