Latam Summit: Open English CMO and Starcom’s Wilson added to Speaker Roster

Mario Cordon, CMO of Open English confirmed his participation at the 2013 Latin American Advertising and Media Summit, which will take place in Miami on June 4 and 5, 2013. Open English is a top 15 cable Advertiser in Brazil and will soon also introduce marketing campaigns targeting the U.S. Hispanic market. Todd Wilson, SVP, Managing Director at Starcom, an agency whose media buying and planning accounts includes Samsung, Telefonica and Procter & Gamble, will also be participating.

Latin American Advertising and Media SummitPortada’s Latam Advertising and Media Summit is the Annual Meeting point for the Global Latin Advertising, Media and Content World (Latin America, U.S. Hispanic and Spain). In its fifth annual edition, and taking place at the newly renovated Intercontinental Hotel in Miami, the 2013 Latam Summit will be a two-day event brimming with fresh ideas, market intelligence and networking opportunities. The Summit can be sponsored and attended in combination with the Latin Content Marketing Forum , which takes place in the same venue in the morning of June 4. Take advantage of the early bird combo rate to attend both events (expires this Friday April 12)!

Other major speakers participating in the Latam Summit will include Ben Jankowski, Group Head Global Media at MasterCard, who will jointly present with Virginia Pereira, Head of Media, Latin America on how MasterCard has activated sports around the world with a special emphasis on the 2014 Soccer World Cup and 2016 Olympics, both to take place in Brazil. The theme of this year's Latam Summit is "Getting ready for the Big Game."

Other major marketing and media luminaries Summit attendees will have the opportunity to listen and talk to include:

  • Nick Denton, CEO and Founder, Gawker Media
  • Claudio Ferreira, Publisher, Veja Magazine
  • Fernando Maroniene, Senior Marketing Manager, Adobe Systems Latin America
  • Leonardo Loisa, Sr. Regional Marketing Leader, AMD
  • Axel Steinman, VP Emerging Markets, Advertising and Online Business, Microsoft Advertising
  • Max Sichel, CEO, Grupo Copesa

Make sure to take advantage of the early bird registration expiring on Friday April 12!

 


Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA

Amazon, Wal-Mart Drawing the Largest Numbers of Online Hispanic Shoppers in US

Amazon, Wal-Mart Drawing the Largest Numbers of Online Hispanic Shoppers in US

We looked at the top 15 online retail sites visited by Hispanic shoppers in the US and how they scored in number of visitors in May 2018.


Dentsu Aegis Network Acquires Agency Global Mind

Dentsu Aegis Network Acquires Agency Global Mind

This is the third Latin American acquisition this year after the Japanese giant acquired M8 and White Label in April. Global Mind will triple the headcount of iProspect and strengthen Dentsu Aegis' pan-regional reach. 


4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

4 Truths and One Lie About Multicultural Marketing According to Mel Rodriguez & Co, Starcom, Walton Isaacson…

We talked to Melissa Rodriguez, Dana Bonkowski, Albert Thompson, and Teylez Perez about the future of brands in an increasingly multicultural world. Reports estimate that by 2065 Hispanics will account for one-quarter of U.S. population. Brands should be aware of this opportunity and find appropriate communication strategies.