Yahoo in Talks to Buy Stake in Video Site Dailymotion: WSJ

Yahoo is in talks to acquire a controlling stake in Dailymotion, one of the world's most popular online video websites, in what would be Yahoo CEO Marissa Mayer's largest deal since taking the reins in July, the Wall Street Journal reported on Tuesday.

Yahoo could purchase as much as 75 percent of Dailymotion, which is owned by French telecommunications firm France Telecom-Orange, according to the newspaper report, which cited anonymous sources.

Dailymotion could be valued at roughly $300 million, according to the report, which noted that the deal is not imminent and could fall apart.

France Telecom-Orange acquired Dailymotion for $170 million through a two-phase deal, with the most recent transaction closing in January.


Trackback from your site.

Editorial Staff

Portada Staff

MORE FROM PORTADA

AB InBev Awards U.S. Media Account to Dentsu Aegis Network

AB InBev Awards U.S. Media Account to Dentsu Aegis Network

Brewing giant AB InBev has named Dentsu Aegis Network’s Vizeum as its new agency for the U.S. and Canada.


BRAND MARKETING RESEARCH: Apple, Google World’s Top Brands

BRAND MARKETING RESEARCH: Apple, Google World’s Top Brands

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Marketers Use Social Media to Boost Sponsorships: ANA STUDY

Marketers Use Social Media to Boost Sponsorships: ANA STUDY

Social media — particularly Facebook, Twitter, and Instagram — has emerged as a key component in supporting sponsorship activations among a great majority of marketers, according to a new study by the ANA (Association of National Advertisers).