Changing Places LatAm: Federico Carrera, Sylvain Chevalier, Sergio Guarin…

People change positions, get promoted or move to other companies. Portada is here to tell you about it.

Federico Carrera - Exponential :: Matt Weiss - Havas Worldwide :: Sylvain Chevalier - Havas Media :: Ximena Vega - Mayo Draftfcb :: Fernando López Quero - Arena Media :: Sara Galante - Alcance Media Group :: Sergio Guarin - Alcance Media Group.

The digital ad agency Exponential has opened a new office in Mexico. Federico Carrera will be in charge of the branch as Latin America Director. The new office will manage both Firefly Video and Tribal Fusion products.

Havas has recently rebrand as Havas Worldwide. As part of this rebranding Matt Weiss has been named as  global chief marketing officer, effective January 2013. Based in New York Weiss replaces Naomi Troni, who recently became chief executive of Havas Worldwide Southeast Asia. Troni has been at Havas since 2004.

Also, Sylvain Chevalier has been named CEO at Havas Media Group Mexico. Sylvain Chevalier was General Director of MPG - Media Planning Group. Havas Media Group includes former MPG and Arena, Havas Digital and Media Contacts.

Ximena Vega, Regional Planning VP of Mayo Draftfcb, has joined the Global Planning Counsil of the network. Vega has been working for the agency for the past 17 years.

Arena Media Spain has named Fernándo López-Quero as Strategic Projects Digital Director. He will be in charge of the Telefónica-Movistar digital account, working with Alfonso González, Planning Director of the agency.

Sara Galante has joined Alcance Media Group as an Account Executive. Galante comes to Alcance from Indiana having graduated with a BA in Communications and Spanish from Indiana University.

Sergio Guarin has also joined the Alcance Media Group team leading their Marketing Efforts. A native of Bogota, Colombia, Guarin has worked as a freelance communications strategist and translator for companies including Vice Media Iberia and Free World United.

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Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

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