NEWS ABOUT US: About our new Latam and Spanish-language Sites


A few words about the introduction of the Beta version of our new sites and more changes in the upcoming weeks.  

Dear Portada Audience,

Last week we introduced the Beta version of our new websites for  the Latin American and panregional Advertising/Marketing and Media industries.  The new sites - www.portada-online.com/LatinAmerica and  http://www.portada-online.com/mercadotecnia/ (for the Spanish-speaking world in Spanish)  - aim to substantially improve the usability experience for Portada’s expanding digital audience both on desktop computers as well as on  tablets-mobile.   In addition, users will now be able to easily comment and share articles through Facebook,  Linked In, Twitter and other social networks.  The completely redesigned sites will be tweaked and improved over the coming weeks by our team of design, SEO, usability, social media  and e-commerce experts.

Most importantly, we want to say Thank You to our audience and our sponsors. Without Your support it would not be  possible to make substantial investments to improve our offerings.

Portada is the largest and only audited media vehicle in our space reaching more than 100,000 Marketing, Advertising and Media professionals in the U.S., Latin America and Spain.

We will keep you posted as we introduce new changes.

Saludos y gracias!


Marcos Baer @MarcosBaer

Marcos oversees editorial and sales. He is based in Portada's NYC headquarters. Prior to launching Portada in 2003, Marcos worked in both the media and finance sectors. He occupied leading roles at the Spanish edition of The Wall Street Journal, in Spain’s newspaper Cinco Dias and at SwissRe. He is an MBA, and a CFA. Marcos is a print junkie and also loves all things digital media. He also is passionate about everything related to New York City and loves to play tennis.

MORE FROM PORTADA

#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.


Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate, the next generation global content leader, and Univision Communications Inc. are teaming to launch a premium subscription video on demand (SVOD) service for the booming Hispanic movie-going audience in the U.S.The new premium on demand movie service will tap base of more than 50 million hispanic consumers in the U.S.


IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid have launched a partnership and set of products that could make waves in the video advertising world.