Changing Places LatAm: Silvia Lagnado, Paul Evans, Sebastián Garín…

People changes positions, moves or gets promoted and Portada is here to tell you about it.

Silvia Lagnado (Bacardi), Paul Evans (CCI), Sebastián Garín (Leo Burnett)

Chief marketing officer of Bacardi and president of Bacardi Global Brands Silvia Lagnado, is leaving the company in the next few months to pursue other interests. Lagnado joined Bacardi in 2010 after a 24 year stint at Unilever, replacing Stella David as chief marketing officer. According to Bacardi, a replacement will be announced in due course.

Clear Channel International (CCI) has appointed former Xbox EMEA head of media Paul Evans as marketing director, replacing Anthony Xydis who left the company in July. Based in London, Evans will be responsible for leading CCI’s overall marketing strategy, supporting its local marketing teams in Asia-Pacific, Europe and Latin America, as well as building the company’s global profile.

Leo Burnett México has appointed Sebastián Garín as its new Creative Director, according to Ad Latina. It is expected the agency confirms the appointement in the next days.


Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

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