Federico Fernández de Santos (Agencias de España), Jorge Espinoza (BBDO Chile), Baltazar Tokman (Raya Producciones), Aline Freitas (DM9Rio), Fernanda Blastos (DM9Rio), Ivana Lessa (DM9Rio), Rodrigo Vivian (DM9Rio), Luisa Amaral (DM9Rio), Breno Cotta (McCann México), Engel Fonseca (Harren Media), Victorio Lorandi (RedMas), Tom Kelshaw and Nico Abbruzzese (Maxus)
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Victorio Lorandi (Redmas), Engel Fonseca (MediaScience), Lilia Castillo (Valley Morning Star), Daniel Cavazos (The Brownsville Herald), Mitch Kline (Targetspot), Veronica Rodriguez (VPE)
From left to right: Enrique Velázquez, Group Brand Manager of Grupo Modelo; Ulises Márquez, Director of Strategy at OMD; and Santiago Durán, CEO of Carat.
According to the “New Media and Latin America” research done by Business Bureau (BB), in Colombia 78% of TV audience does other activities while watching TV.
More news about The New York Times’ plans to launch a Portuguese website for the Brazilian market. The Brazilian Constitution says that any news organization based in Brazil has to be 70% owned by Brazilians and 30% by foreigners.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Victorio Lorandi (Redmas), Engel Fonseca (MediaScience), Lilia Castillo (Valley Morning Star), Daniel Cavazos (The Brownsville Herald), Mitch Kline (Targetspot), Veronica Rodriguez (VPE)
Federico Fernandez de Santos (Agencias de España), Jorge Espinoza (BBDO Chile), Baltazar Tokman (Raya Producciones), Aline Freitas (DM9Rio), Fernanda Blastos (DM9Rio), Ivana Lessa (DM9Rio), Rodrigo Vivian (DM9Rio), Luisa Amaral (DM9Rio), Breno Cotta (McCann Mexico), Engel Fonseca (Harren Media), Victorio Lorandi (RedMas), Tom Kelshaw and Nico Abbruzzese (Maxus)
During the Mexico 2013 panel entitled, “What does 2013 hold in store for marketing and advertising after most of the political and electoral unknowns have been answered?”, Santiago Durán, CEO of Carat, talked about how the recent departure of Televisa and TV Azteca from IBOPE will affect the industry in 2013.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Victorio Lorandi (Redmas), Engel Fonseca (MediaScience), Lilia Castillo (Valley Morning Star), Daniel Cavazos (The Brownsville Herald), Mitch Kline (Targetspot), Veronica Rodriguez (VPE)
Nuevos movimientos en los departamentos de mercadotecnia de las empresas y en las agencias, que afectaran al gasto publicitario orientado al mercado latinoamericano. Una columna indispensable que ayuda a los ejecutivos de medios y las agencias desarrollar su negocio.
Federico Fernández de Santos (Agencias de España), Jorge Espinoza (BBDO Chile), Baltazar Tokman (Raya Producciones), Aline Freitas (DM9Rio), Fernanda Blastos (DM9Rio), Ivana Lessa (DM9Rio), Rodrigo Vivian (DM9Rio), Luisa Amaral (DM9Rio), Breno Cotta (McCann México), Engel Fonseca (Harren Media), Victorio Lorandi (RedMas), Tom Kelshaw and Nico Abbruzzese (Maxus)
From left to right: Enrique Velázquez, Group Brand Manager of Grupo Modelo; Ulises Márquez, Director of Strategy at OMD; and Santiago Durán, CEO of Carat.
According to the “New Media and Latin America” research done by Business Bureau (BB), in Colombia 78% of TV audience does other activities while watching TV.
More news about The New York Times’ plans to launch a Portuguese website for the Brazilian market. The Brazilian Constitution says that any news organization based in Brazil has to be 70% owned by Brazilians and 30% by foreigners.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Hispanic consumers right now.
A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.