Fútbol de Primera gains exclusive rights for Concacaf 2012 – 2015

CONCACAF announced that Fútbol de Primera (FDP) will be the exclusive Spanish-language radio broadcaster in the United States of the 2013 and 2015 editions of CONCACAF Gold Cup, bringing the tournament to millions across the nation.

FDP, which has carried the Gold Cup since 2007, will transmit the competition on its more than 100-affiliated stations (40 of which are on the FM dial) across the country.

The Spanish-language audience in the U.S. makes up the largest percentage of fans tuning in for broadcasts of Gold Cup matches on radio and television, and represents a rapidly growing demographic for each major CONCACAF competition. With today's announcement, CONCACAF and FDP anticipate capturing a significant percentage of this audience and continuing to lay the groundwork for growing this fan base even further in 2015.

"We are excited to extend our Gold Cup relationship with Fútbol de Primera," said CONCACAF President, Jeffrey Webb. "With this partnership, it is our objective to promote the sport and cultivate the development of talent that inspires true passion for football by fostering excellence in the game.

"After the unprecedented success for our region at the Olympic Games, with gold medals for U.S. women and Mexico men, as well as bronze for the Canadian women, it is CONCACAF's goal to create opportunities that showcase excellence in competition and display the unquestionable aptitude that is emerging from the region."

CONCACAF and FDP also announced that the Gold Cup broadcasts will be anchored by legendary announcer Andrés Cantor, who will lead the play-by-play coverage throughout the tournament.

Fútbol de Primera is home to many of the most valuable soccer properties on radio in the United States and the world, including the 2014 FIFA World Cup in Brazil, all Mexican national team games, plus World Cup Qualifying. FDP's syndicated daily show, hosted by Cantor, is the country's longest-running Spanish-language radio show of its kind.

The CONCACAF Gold Cup is a biennial 12-team competition that crowns the region's best national team and will be eagerly contested once again next summer in cities across the United States. Started in 1991, the Gold Cup has grown into one of the world's best attended continental championships and its popularity continues to soar. México has won the tournament a record six times, including the last edition in 2011, when it defeated the United States 4-2 in the final before a crowd of 93,420 at the Rose Bowl in Pasadena, California.

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Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
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