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Changing Places: Andy Ocasio {Turn}, Xavier Turpin {Dunkin Donuts} , Chris Morris {Univision}

Andy Ocasio is the new Director of Business Development for Latam and USH at Turn, a Miami based DSP (Demand Side Online Advertising Services Provider) targeting the Latam and USH Hispanic space.

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Andy Ocasio is the new Director of Business Development for Latam and USH at Turn, a Miami based  DSP (Demand Side Online Advertising Services Provider) targeting the Latam and USH Hispanic space.   Previously Ocasio worked as Sales Director out of Yahoo!’s New York City offices.

Xavier Turpin is the new multicultural Director at Boston based national retailer Dunkin’ Donuts. Before his current position, Turpin worked at Vertis as Director Multicultural Communications. 

NASCAR announced the addition of three executives to key roles on its Brand, Consumer and Series Marketing team to help increase the sport’s appeal to youth, Gen Y and Hispanic fans. Greg Downey has been named senior director brand and consumer marketing; David Zane will join as director, brand marketing; and Joseph Machin will assume the role of director, multicultural marketing. NASCAR recently concluded a comprehensive agency review that spanned nearly four months, by selecting Ogilvy & Mather as Agency of Record (AOR) to service NASCAR’s  evolving advertising and marketing needs.

Univision Radio   announced the appointment of Chris Morris as vice president and general manager of the Phoenix cluster of Univision Radio stations. Morris will be based in Phoenix and will report to Peter Moore, senior vice president and western regional manager, Univision Radio. “Chris is a true leader and guiding force that has helped catapult Univision Radio into what it is today,” said José Valle, president of Univision Radio. “His visionary strategies will continue to galvanize the way Univision Radio Phoenix delivers unparalleled content for our listeners.”

El Rey Network, the new general entertainment cable network geared towards young Americans that will launch at the end of next year, announced Antoinette Alfonso Zel as its new CEO. Zel brings to El Rey over 20 years of television, marketing and media experience.

Shopper Marketing Agency MARS Advertising is strengthening its Multicultural Shopper Marketing Capabilities. MARS has hired former Diageo and Mary Kay executive Lisa Feder to lead the effort and expand the agency’s focus on the growing multicultural population, with a special emphasis towards understanding the Hispanic Shopper.

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