Changing Places: Juan Luis Cebrian, Marissa Mayer, María Gil, Luis Monteleone…

Marissa Mayer {Yahoo!}, María Gil {GroupM} , Luis Monteleone {Naked}, Manuel Trechera {JWT}, Juan Luis Cebrian {Prisa}, Abril Martorell {Prisa}, Manuel Polanco Moreno {Deputy Chairman}

Prisa
has appointed Juan Luis Cebrian as its chairman. Cebrian replaces Ignacio Polanco, who will take over the position of honorary chairman. Prisa has also appointed Fernando Abril-Martorell as its CEO, while Manuel Polanco Moreno has been named deputy chairman.

Luis Monteleone has been appointed General Media Director of Naked Brazil. He will be in charge of the planning and buying general operations. The executive has more than 15 years of experience at the industry. Previously he has worked for Publicis (Norton), Africa and DPZ among other agencies.

María Gil
has been named Business Operations Director for GroupM Spain. Gil will be in charge of the business coordination between GroupM´s agencies Maxus, MEC, Mindshare and MediaCom. GroupM is part of WPP. Previously, Gil has worked for Disney Media+ and Expressive Media Projects.

Manuel Techera is leaving JWT Mexico as Creative VP. Enrique Codesido and Daniel Granatta, Creative Directors are now in charge of the department.

Yahoo! Has appointed Google´s executive Marissa Mayer as its new CEO. Read the complete article here.


Trackback from your site.

Editorial Staff (@portada_online)

Portada is the leading source of news and analysis on the Latin Marketing and Media space. Credibility is our biggest asset: The Portada team is very passionate about producing high-quality independent content that helps drive forward the Latin Marketing and Media space.
El equipo editorial de Portada se apasiona por elaborar contenidos de alta calidad. La credibilidad es nuestro mayor activo. La misión de Portada es ayudar a profesionales de negocios y medios a comprender y alcanzar a consumidores latinoamericanos, del mercado hispano de EE UU y España.

MORE FROM PORTADA

Miami Tech Investors Provide LatAm Entrepreneurs with Path to Growth

Miami Tech Investors Provide LatAm Entrepreneurs with Path to Growth

We sit down with Raul Moas, the managing director of Accelerated Growth Partners (APG), a Miami-based angel investor network that provides capital to entrepreneurs in Miami, to discuss the city’s exciting startup scene, and how it has fostered the growth of Latin American businesses.


How Brands Can Use Fan-Generated Video Content in Sports Marketing Campaigns

How Brands Can Use Fan-Generated Video Content in Sports Marketing Campaigns

Sports marketing experts talk about what self created fans’ video content represents to them, at Portada’s Hispanic Sports Marketing Forum, held in New York on September 14.


#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.