San Diego Union Tribune puts up pay wall, Spanish-language properties remain free

Last Thursday the San Diego Union Tribune began charging nonsubscribers for full access to its online news content beginning. The audience will be able to read up to 15 article pages free each month on the website. Those who want to view more articles will be prompted to sign up for a digital subscription.

The company’s Spanish-language printed products — Enlace, La Bolsa Azul and Vida Latina — remain free.A digital subscription will give readers unlimited access to utsandiego.com and its mobile site; the U-T San Diego iPad News App; the eEdition and the eEdition iPad app.

The initial subscription price will range from 99 cents to $5.49 per week, depending on the “bundle” of digital and print products chosen.

The move follows similar initiatives by The New York Times, the Los Angeles Times and hundreds of other media companies.


Trackback from your site.

Marcos Baer @MarcosBaer

Marcos oversees editorial and sales. He is based in Portada's NYC headquarters. Prior to launching Portada in 2003, Marcos worked in both the media and finance sectors. He occupied leading roles at the Spanish edition of The Wall Street Journal, in Spain’s newspaper Cinco Dias and at SwissRe. He is an MBA, and a CFA. Marcos is a print junkie and also loves all things digital media. He also is passionate about everything related to New York City and loves to play tennis.

MORE FROM PORTADA

#Portada16: Are Multicultural Media Buying Agencies Necessary?

#Portada16: Are Multicultural Media Buying Agencies Necessary?

One of the key highlights of the many sessions of #Portada16, co-produced with MediaPost last week, was the panel "Do Multicultural Media Buying Agencies have a Reason to Exist? The panelists argued passionately on a topic that is at the very crux of Multicultural Marketing and Media.


Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate & Univision Launch Spanish-Language Movie Streaming Service 

Lionsgate, the next generation global content leader, and Univision Communications Inc. are teaming to launch a premium subscription video on demand (SVOD) service for the booming Hispanic movie-going audience in the U.S.The new premium on demand movie service will tap base of more than 50 million hispanic consumers in the U.S.


IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid Announce Partnership, New Technology to Improve OTT Video Experience

IPG Mediabrands and Innovid have launched a partnership and set of products that could make waves in the video advertising world.