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Breaking Ads Mexico – Mexico Webmonitor: Ciel, AA, El Jimador and Canada Government

A new report from Media Economics Group with new Mexican campaigns for this week

Content

This week in Breaking Ads Mexico we present the digital campaigns from Ciel, American Airlines, El Jimador and Canada Government.

The new selection of "breaking ads" through tracked MexicoWebMonitor™ by Media Economics Group was active between March 12 and 18, 2012.

Selected "Breaking" Ads: March 12 to March 18, 2012 


 Ciel

Advertiser (Parent Company): Coca-Cola Company

Campaign: "Crea Tu Proyecto En Transformadora Ciel"

First date captured: 03/17/2012

Language(s): Spanish

Description: Agua Ciel sponsored campaign for Ideame (Idea.me) crowd-funding online platform. "Transformadora Ciel" promotion will co-fund projects that reach 50% of their funding goal and promote renewable/green goals and initiatives.

Site(s):  Batanga.com (from Mexico), ElFinanciero.com.mx, Juegos.com, Musica.com (from Mexico), Mx.Hola.com, Publimetro.com.mx, Record.com.mx, Starmedia Mexico, TuAviso.com.mx, Univision.com (from Mexico).

 

  El Jimador

Advertiser (Parent Company): Brown-Forman Tequila Mexico, S. de R.L. de C.V.

Campaign: "El Jimador – Tequila Mexico"

First date captured: 03/14/2012

Language(s): Spanish

Description:  Ads feature tequila recipes such as "Agave de Naranja" amd link to El Jumador Tequila Mexico Facebook page (Facebook.com/ElJimadorMexico) where additional recipes are available.  [Note there is a separate English-language Facebook page for El Jimador: Facebook.com/ElJimador]

Site(s):  Chilango.com, Quien.com 

American Airlines

Advertiser (Parent Company): American Airlines, Inc.

Campaign: "!Q'Viva! The Chosen"

First date captured: 03/13/2012

Language(s): Spanish

Description:  American Airlines sponsored promotion linked to "!Q'Viva! The Chosen" Jennifer Lopez/Marc Anthony talent/reality show on Univision.  Winners of the promotion win a trip for two to the U.S. for a taping of the show plus a "meet and greet' (encuentro) whith show participants.

Site(s):  ElUniversal.com.mx, Yahoo! Mexico

 

    

Government of Canada

Advertiser (Parent Company): Government of Canada

Campaign: "Sabores de Canada"

First date captured: 03/13/2012

Language(s): Spanish

Description:  Sabores de Canada" site featuring Canadian food products and recipes sponsored by Government of Canada and Canadian Embassy in Mexico

Site(s): AztecaEspectaculos.com, EnFemenino.com, Prodigy.MSN.com, TV Azteca (Mexico), Terra.com.mx.

 

Source:Media Economics Group, MexicoWebMonitor™
© 2012 Media Economics Group
For more information call 1 (704) 841-2030

 

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