Mexico’s National Lottery Starts Working with NeoGames

NeoGames, online scratch and instant win games, has integrated its platfrom of online scratch cards and instant win games with Mexico's National Lottery, Lotería Nacional, to be offered on the lottery's portal.

This deal is a first for NeoGames in the Latin American lottery market.

Mr. Jorge Gaviño,  Marketing and Services General Sub Director at Lotería Nacional, commented, "We're excited to finally launch an online offering of interactive games. NeoGames is also contributing to our marketing efforts in this new area, with their wide knowledge and understanding of the internet soft gaming customers."

"We see great potential in the Mexican market being one of the key markets in Latin America with its large population and its advanced internet usage", stated Shay Bar-Josef, Managing Director at NeoGames Networks.


Trackback from your site.

Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA


4 Essential Takeaways From Portada New York’s Conference

4 Essential Takeaways From Portada New York’s Conference

#PortadaNY was a great opportunity for attendees to discuss passion-point marketing's most imminent issues. Karina Masolova, Contributor at Large for Portada, has put together the following recap of essential takeaways from yesterday's panels.


#PortadaNY Soccer Marketing Key Takeaways from Allstate, Comcast, NYCFC and Scouts Sports and Entertainment

#PortadaNY Soccer Marketing Key Takeaways from Allstate, Comcast, NYCFC and Scouts Sports and Entertainment

Portada New York included two sports marketing panels, featuring Portada board member and Allstate Director of Sports Marketing Daniel Keats, Comcast’s Hispanic Marketing Director Alejandro Solorio, Portada board member and EVP, Managing Partner, Scout Sports and Entertainment Michael Neuman, and Jon Patricof, president of the New York City Football Club.