PubliGroupe strengthens key account management
The company currently operating under the name Publicitas Publimedia is merging with web2com, another PubliGroupe company, the specialist in digital marketing.
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The company currently operating under the name Publicitas Publimedia is merging with web2com, another PubliGroupe company, the specialist in digital marketing.
Latin American companies were the most popular emerging market targets for acquisitions by U.S. companies in the second half of 2010, according to KPMG
Carlos Uranga, Grupo Modelo “we need to balance the importance of our regional presence, and understand and respect the laws of each region.”
The company currently operating under the name Publicitas Publimedia is merging with web2com, another PubliGroupe company, the specialist in digital marketing.
The company currently operating under the name Publicitas Publimedia is merging with web2com, another PubliGroupe company, the specialist in digital marketing.
Latin American companies were the most popular emerging market targets for acquisitions by U.S. companies in the second half of 2010, according to KPMG
Latin American companies were the most popular emerging market targets for acquisitions by U.S. companies in the second half of 2010, according to KPMG
Carlos Uranga, Grupo Modelo “we need to balance the importance of our regional presence, and understand and respect the laws of each region.”
Carlos Uranga, Grupo Modelo “we need to balance the importance of our regional presence, and understand and respect the laws of each region.”
The company currently operating under the name Publicitas Publimedia is merging with web2com, another PubliGroupe company, the specialist in digital marketing.
Latin American companies were the most popular emerging market targets for acquisitions by U.S. companies in the second half of 2010, according to KPMG
Carlos Uranga, Grupo Modelo “we need to balance the importance of our regional presence, and understand and respect the laws of each region.”
A study conducted pro bono by Encuesta, Inc. as part of the Americanos Poll® in March 2011 explored the perceptions of Hispanics and non-Hispanics regarding corporate citizenship and involvement in the community, and the results are compared with the findings from similar studies conducted in November 2009 and February 2005.
Target Corp., one of the top 25 advertisers on Hispanic Media, spent a little over $40 million in Hispanic media in 2010, per AdAge’s 2010 Hispanic Fact Pack. The retailer, which runs 1,750 stores nationwide, recently hired Colombia-native David Salazar to head its Guest Insights division, working mostly with market research to better position the Target brand among its consumers.