Después de 12 años y más de 300 ediciones, el semanal de 'Expansión' 'Fuera de serie' lanza una nueva página web, www.fueradeserie.com. Con esta apuesta, la revista pretende ampliar sus contenidos y ofrecer promociones y ventajas especiales para sus lectores.
Degree Men Antiperspirant is celebrating its ongoing partnership with the Mexican National Team and encouraging fans to face make or break moments with confidence via a new marketing campaign called El Momento que Cuenta. This soccer-inspired campaign illustrates Hispanic men's everyday life challenges and provides a call to action that allows consumers to engage with Degree Men Antiperspirant both on-line and on-site.
General-market’s top media buying and planning agencies are adding yet another event to their already cramped Upfront agenda in May. This time they will have to make room for a Cinco de Mayo digital feast, or rather “Clicko-de-Mayo” celebration, organized by the New York City-based Interactive Advertising Bureau (IAB) on May 5th, 2011.
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