Howard, Merrell & Partners Hires Scott Adkins to Oversee Account Management Activities

Howard, Merrell & Partners hired Scott Adkins as Senior Vice President and Managing Director. Adkins will oversee the agency’s account management team, provide counsel and oversight on client strategies, and lead business development efforts for the full-service advertising and branding agency. Additionally, he will work closely with the department heads to continue to grow and shape the agency.

Additionally, Adkins has served as an integrated team leader on several global accounts, leading multi-agency teams in delivering work for virtually every marketing channel, from mass to direct, digital and social media, experiential, point-of-sale, shopper marketing and mobile.

Originally from North Carolina, Adkins earned his undergraduate degree at University of North Carolina, Chapel Hill. He earned an MBA at the McColl School of Business at Queens University of Charlotte.


Trackback from your site.

MORE FROM PORTADA


4 Essential Takeaways From Portada New York’s Conference

4 Essential Takeaways From Portada New York’s Conference

#PortadaNY was a great opportunity for attendees to discuss passion-point marketing's most imminent issues. Karina Masolova, Contributor at Large for Portada, has put together the following recap of essential takeaways from yesterday's panels.


#PortadaNY Soccer Marketing Key Takeaways from Allstate, Comcast, NYCFC and Scouts Sports and Entertainment

#PortadaNY Soccer Marketing Key Takeaways from Allstate, Comcast, NYCFC and Scouts Sports and Entertainment

Portada New York included two sports marketing panels, featuring Portada board member and Allstate Director of Sports Marketing Daniel Keats, Comcast’s Hispanic Marketing Director Alejandro Solorio, Portada board member and EVP, Managing Partner, Scout Sports and Entertainment Michael Neuman, and Jon Patricof, president of the New York City Football Club.