January 20, 2011

Did you ever wonder how much online properties of major quality content providers (such as the New York Times, The Wall Street Journal, The Economist etc…) are read in Latin America and Spain? We did and we asked ComScore for the data. Very interesting. It turns out that many of these properties have sizable audience figures in the Latin world. These audiences are coveted by advertisers because they tend to have a high purchasing power.

Did you ever wonder how much online properties of major quality content providers (such as the New York Times, The Wall Street Journal, The Economist etc…) are read in Latin America and Spain? We did and we asked ComScore for the data. Very interesting. It turns out that many of these properties have sizable audience figures in the Latin world. These audiences are coveted by advertisers because they tend to have a high purchasing power.

Did you ever wonder how much online properties of major quality content providers (such as the New York Times, The Wall Street Journal, The Economist etc…) are read in Latin America and Spain? We did and we asked ComScore for the data. Very interesting. It turns out that many of these properties have sizable audience figures in the Latin world. These audiences are coveted by advertisers because they tend to have a high purchasing power.