Research:A Glimpse at Hispanics Households, their buying power & receptiveness to online Ads
With the goal of consolidating data from different resources and convey a clean message about the size, growth and dynamics of Hispanics online, 12 media research executives from companies including ImpreMedia, Terra Networks, Telemundo, Univision, StarMedia, AOL Latino, Batanga and Scarborough met at the IAC Hispanic Research Working Group some months ago.