Portada Quick Hits: Online Advertising Growth, Now Hiring!, Impacto USA
» Strong U.S. online advertising growth. IDC just issued a report forecasting online advertising spending in 2010. IDC is expecting quarterly gains in U.S. spending between 8 percent and 16 percent, and projecting that the full year will see spending of $29.7 billion, a 12.6 percent increase over 2009. This bodes well for Hispanic online advertising, a much smaller and less developed subsector of the overall U.S. online advertising market.
» John Paton, hiring journalist and sales people. John Paton, former CEO of Impremedia and now at Journal Register, said that his company is hiring new journalists and sales people, Editor & Publisher reports Journal Register recently went through a management and financial restructuring. During the last year of Paton´s tenure at Impremedia, Impremedia cut its employee count by approximately 40%..
» The publisher of several Hispanic newspapers, including Long Beach, CA’s Impacto USA and Viva Colorado in Denver, just emerged out of Chapter 11. Business Week reports Affiliated Media Inc., the holding company for Dean Singleton’s MediaNews Group Inc., emerged from Chapter 11 bankruptcy today, two months after seeking court protection.that,
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