Nobox Nominated For Best Online Campaign
Nobox Marketing Group announced that it has been nominated for Best Online Campaign in the 13th Annual Webby Awards for its Download Day launch campaign on behalf of Mozilla’s Firefox 3.
Firefox’s Download Day event (from 18:16 UTC on June 17, 2008 to 18:16 UTC on June 18, 2008) established a brand new Guinness World Record for largest number of software downloads in a 24-hour period – a total of 8,002,530 downloads; the campaign also garnered over 31 million downloads in its first month.
Nobox has previously enjoyed numerous collaborative efforts with Mozilla, including the design of Mozilla.com in support of the launch of Firefox 2; the redesign of the Mozilla Online Store as well as other strategic efforts such as Operation Firefox, Firefox Campus Edition, Personas for Firefox and their first ever online banner campaign, Thieves.
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