HBO Latino Celebrates Hispanic Diversity With On-Air ‘Habla’ Campaign
Interspersed throughout the day on HBO Latino, the vignettes consists of 34 very humorous and sometimes moving clips that speak directly to the cultural diversity of Hispanics in the U.S. The performances, ranging from 30 seconds to 2 minutes in length, target the Latino experience and deal with issues like what it's like to speak with an accent, cross-cultural dating, the growing popularity of "Spanglish," stereotypes, hair relaxants, catcalls, body images.
The performers in the campaign range from unknowns to comedians, poets and actors chosen during a recent open casting call.
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