New Spanish Section On KOMU.com

Missouri has a growing Hispanic population and the middle of the state is no exception. Recently, KOMU 8 decided to launch a Spanish section on KOMU.com.

The number of journalists doing news in Spanish around the state is growing. The efforts of the media to do news in Spanish is a reflection of a community that continues to grow in Missouri.

Angel Morales and a group of volunteers started Sabados Latinos, a program dedicated to entertaining and helping Hispanics in Sedalia and the surrounding communities.

"We are bringing the best music, news and commentaries through this program including the gossip. This program has helped Hispanics because many of them do not read newspapers or cannot read the newspapers and cannot listen to what American radio is transmitting," Morales said.

The magazine, Mi Raza KC, has been serving the Hispanic community in Kansas City since 2003. Mi Raza KC means "my race KC".

"I tried to give to focus it so that every article of the magazine would have some content that in some way could help people in certain situations," Julian Gomez from Mi Raza said.

In Columbia KOMU, an NBC affiliated station, has created KOMU 8 en Espanol. It's a project that started in 2006 due to a series called "Immigration in Depth".

The purpose is to inform the Hispanic community in Spanish. Another example is the newspaper Red Latina in St. Louis. It is a newspaper dedicated to informing Hispanics on topics like immigration, politics and news coming out from Latin America.

"It is big. We already see it with the new president, and we are proud to say it, and we can say it louder and louder," Cecilia Velazquez from Red Latina said. "And the people need to understand this thanks because of the Hispanics because we are the biggest minority here in the United States. And that is why Obama made it because we are dreamers, as same as Obama."

They distribute more than 15,000 copies.

El Mundo Latino newspaper is the most recent newspaper in Spanish.  It started up in St. Louis last year. "You know we like to help the community, so we were establishing relationships with non-profit organizations so they can make a benefit of all this," Rene Vences from El Mundo Latino said.

The presence of this media reflects the fast growing Hispanic community during the last decade. All the major cities in Missouri have radio shows, newspapers and some are trying to do TV shows in Spanish.


Trackback from your site.

Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA

GroupM’s Susan Schiekofer and Undertone’s Michael Pallad Will Discuss Brand Safety at #PortadaNY

GroupM’s Susan Schiekofer and Undertone’s Michael Pallad Will Discuss Brand Safety at #PortadaNY

Do digital advertising standards and policies need to change in the light of fake news, transparency and ad fraud issues? Hear from the executive responsible for digital trading and implementation across all of GroupM’s agencies about what needs to be done so that brands demands are 100% met.



Women in Marketing and Media: If You Don’t See Her, You Can’t Be Her

Women in Marketing and Media: If You Don’t See Her, You Can’t Be Her

Although women are increasingly more visible in the industry, there’s still a long path to go towards women achieving their full potentials and pushing their untapped capabilities to the maximum, especially for Hispanic and African-American women, who feel their barriers are even higher.