Meredith to Include Siempre Mujer and Ser Padres in New Women’s Network Offering

Meredith spokesperson Mariela Azcuy tells Portada that the Meredith Women’s network, an online network reaching 15 million unique visitors monthly, will include the websites of its Spanish-language titles Siempre Mujer and Ser Padres.

"The Meredith Women’s Network is an online network of Meredith brands, grouped by categories, created so that advertisers and marketers can effectively reach all or some of our 15 million unique visitors monthly," says Azcuy. "On the print side, Meredith has a Corporate Sales department as well as Meredith 360, two business units that sell across Meredith assets, including our Hispanic media properties."

Azcuy tells Portada that Siempre Mujer will fall in the “Real Girls” network, while Ser Padres will be part of the “Parents” network.
 
“Since the websites for those magazines are still under development,” Azcuy tells Portada, “they will probably be integrated into the offering later this year when they are ready.”
Related Articles:
 
 

Trackback from your site.

Editorial Staff

Portada Staff

MORE FROM PORTADA

ONLINE VIDEO ROUNDUP: Click-Through Rates Down, Programmatic Ad Spend and Revenues Up

ONLINE VIDEO ROUNDUP: Click-Through Rates Down, Programmatic Ad Spend and Revenues Up

A summary of the most exciting recent news in online video in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


BRAND MARKETING ROUNDUP: Google, Microsoft Most Authentic Brands, Consumers Make Purchasing Decisions in 10 Seconds

BRAND MARKETING ROUNDUP: Google, Microsoft Most Authentic Brands, Consumers Make Purchasing Decisions in 10 Seconds

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Three Golden Rules for Soccer Influencer Marketing

Three Golden Rules for Soccer Influencer Marketing

Influencers have become a major force in sports and soccer marketing. Mexico's Chicharito is just one example. Leading executives from Nike, H K Strategies and Fluvip provide Portada insights on how to make the best use of the soccer influencer market.