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José López Varela & Joseph “Pepe” Machin {Lopez Negrete}, Veronica García, Jesús Sánchez & Jaime Cárdenas {L.A. Times}, Ingrid Otero-Smart{Casanova Pendrill}, Luis Montero{Jack Morton Latino}, Sira Galan {EPMG}, Gina Tinoco {Level Magazine and Imagen}.

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The Jeffrey Group, the integrated communications firm focused on helping clients target Latin audiences and their influencers across the Americas, has announced the hiring of Ike Carrillo as the experiential marketing team's managing director, and Dan Cento as the team's manager.

José López Varela has joined Houston based Lopez Negrete Communications as Executive Group Account Director.

Lopez Negrete has also named Joseph “Pepe” Machin Executive Group Account Director.

Veronica García, Jesús Sánchez & Jaime Cárdenas have all been laid-off by the cash-strapped Los Angeles Times.

Ingrid Otero-Smart is leaving her post at Anita Santiago to run Casanova Pendrill (Costa Mesa)

Luis Montero, the founder of Jack Morton Latino, is now the managing director of the company’s LA office. Clients include McDonald's, Target, and Alltel.

Ethnic Print Media Group (EPMG), a multicultural print placement firm, has partnered with Sira Galan of Galan Communications to lead the agencies Hispanic print media division in Miami. Galan has been charged with business development and growth within the Hispanic market.

Gina Tinoco, gained exclusive sales representation for two South Floridian lifestyle magazines: Imagen Magazine  in South Florida (Casiano Communications, circ. 80,000) and Level Magazine (Monthly lifestyle publication for Affluent South Floridians, circ. 15,000, published by Nicolas Ramirez). Tinoco also reps for Mercado de Dinero.

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