Advertising Campaigns [4-A]

  

Brand

Company

 

Agency

Period

Vehicle

Comment

Beam Global Spirits & Wine

Jim Beam Bourbon

alPunto

Remaining part of 2008

Radio, Print, Out of Home, In-Bar events

Targeting Mexican American - Audiences

 

AntiDroga

Office of National Drug Control Policy's (ONDCP)

Vox Collective

Summer and early Fall of 2008

National Television, Radio, as well as Print

Public Service Announcement Campaign

Dynamic Response

Medico Express

NA

Second half of 2008

Univision, Telemundo and Telefutura in key Hispanic Medicare consumer markets.

Medico Express, will become a licensed durable medical equipment provider

Chrysler

Town & Country

GlobalHue

National launch September 24

Broadcast Univision and Telemundo. Two print ads will appear in, Vandidades, Selecciones, Estylo, Latina and Hispanic Business.

Designed to reach families with two or more children who want a versatile minivan for their busy lives

Southwest Airlines

Southwest Airlines

Camelot Communications

Summer 2008

ads will run on Univision, Telemundo, and Azteca among others Spanish networks

"Relax!" Campaign

Obama Campaign

Obama for President

Message Audience and Presentation (Hispanic) and GMMP (Media Buying)

Ongoing until November Presidential Elections

TBD

Increased Agency listing last week

To get detailed contact information of more than 1,800 Leading Agency and Marketing/Advertising Directors who are targeting Hispanics, click here.


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Portada Staff

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