DIRECTV Reports Strong Q1 Profits; Latin American Business Soars

DIRECTV just reported very strong profits for Q1 of this year, boasting a 10% growth in revenues. This is due in large part to the company’s thriving Latin American operations, where it holds a 41% stake of Sky Mexico, 74% of Sky Brazil, and is the sole owner of PanAmericana, which is present throughout the region.
 
DIRECTV Latin America saw huge revenue gains—a reported 47%—raking in $542 million. These gains were due to its ramped-up monthly revenue yield per subscriber, which climbed to an average of $53.52, a 20% increase.
 
During Q1 the company added 200,000 net subscribers in the region for a total of 3.5 million, a 24% increase. "The increase was due to higher gross additions mainly in Brazil, Venezuela and Argentina," said Robert Mercer, a spokesman for the company, in an interview with Portada.
 
Related Article:
 

Trackback from your site.

Editorial Staff

Portada Staff

MORE FROM PORTADA

BRAND MARKETING RESEARCH: 41% of Consumers Have Switched Brands Due to Poor Personalization

BRAND MARKETING RESEARCH: 41% of Consumers Have Switched Brands Due to Poor Personalization

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Hispanic Mobile Network AdsMovil Provides Advertisers with Viable Alternative to Duopoly

Hispanic Mobile Network AdsMovil Provides Advertisers with Viable Alternative to Duopoly

Could Adsmovil be the long-awaited viable alternative to the Facebook/Google duopoly?


Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation Buys Time Inc. for US$2.8 billion

Meredith Corporation has entered into a binding agreement to acquire all outstanding shares of Time Inc. for US$18.50 per share in an all-cash transaction valued at us$2.8 billion.Meredith adds leading media brands to already strong portfolio of National and Local Media Properties, creating media powerhouse with US$4.8 Billion in Revenues, Including US$2.7 billion of advertising revenues.