DIRECTV Reports Strong Q1 Profits; Latin American Business Soars

DIRECTV just reported very strong profits for Q1 of this year, boasting a 10% growth in revenues. This is due in large part to the company’s thriving Latin American operations, where it holds a 41% stake of Sky Mexico, 74% of Sky Brazil, and is the sole owner of PanAmericana, which is present throughout the region.
 
DIRECTV Latin America saw huge revenue gains—a reported 47%—raking in $542 million. These gains were due to its ramped-up monthly revenue yield per subscriber, which climbed to an average of $53.52, a 20% increase.
 
During Q1 the company added 200,000 net subscribers in the region for a total of 3.5 million, a 24% increase. "The increase was due to higher gross additions mainly in Brazil, Venezuela and Argentina," said Robert Mercer, a spokesman for the company, in an interview with Portada.
 
Related Article:
 

Trackback from your site.

Editorial Staff @portada_online

Portada Staff

MORE FROM PORTADA


The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

The 5 Most Pressing Questions About Influencer Marketing Answered by Band of Insiders, Best Buy, Bimbo, and Pepsico

During the seventh edition of the #PortadaMX summit, experts in Influencer Marketing took the stage to discuss best practices surrounding this elusive but undeniably effective tool to reach consumers. Vivian Baron, CEO and Creative Chairwoman at Band of Insiders, presented the panelists: Best Buy Mexico's E-commerce Subdirector José Camargo, Grupo Bimbo's Global Consumer Engagement Lead Giustina Trevisi, Band of Insiders' Influencer Marketing Manager Leonardo Vargas, and Pepsico/Drinkfinity's Director of Business Innovation & Marketing Yamile Elias.


Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts: Sears’ Future in Mexico Remains Bright, Implications for U.S. Hispanic Market

Experts tell Portada the downfall of the storied retailer won’t affect the Sears franchise in Mexico where better merchandising and e-commerce under the management of Grupo Carso, owned by Mexican billionaire Carlos Slim, have built the franchise into a big hit with Mexican consumers. The implications for the U.S. Hispanic Market.