Valassis to Redesign Hispanic Program
02/11/2008
Valassis, one of the top 10 FSI Advertisers in Hispanic newspapers according to Portada Ad-Tracking. is redesigning its Hispanic program.
February 11, 2008
Reformatting an Urban Hispanic Newspaper
02/11/2008
A year after Impremedia’s purchase of Hoy New York, Jorge L. Ayala, publisher of CEO of Hoy Nueva York talks to Portada about the changes implemented and the challenges and opportunities ahead.
Hispanic Search Marketing
02/11/2008
Media 8’s Search Marketing Manager Jonatan Zinger talks to Portada about what works and what does not.
As Race Tightens, Clinton/Obama Campaigns Vie for Hispanic Ballots
02/11/2008
Place TV, Radio and Print programs. Find out who buys their media inside.
What’s Behind the New York Times/V-me Partnership?
02/11/2008
Produce new Spanish-language television show, “Paginas del New York Times.”
Outreach/Advertising to the Hispanic Market: BoyScouts of America
02/11/2008
Irving, TX-based Boy Scouts of America Council is looking to significantly expand the number of its Hispanic members.
New Spanish-language Websites
02/11/2008
Corporate Websites that went live in Spanish in December 2007 and January 2008.