February 1, 2008


Issue 29. Q1 2008

Sandbox Wars: Parenting Market Heats Up. You Make Me Click: Driving Traffic to Hispanic Websites. 2008 Election: A Fruitless Tree So Far… Hispanic Media Market

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2008 Election: A Fruitless Tree So Far…

The upcoming 2008 presidential election represents a potential boon for Hispanic media properties, particularly as Hispanics are currently enjoying a higher profile in the electoral process than ever before

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Sandbox Wars: Hispanic Parenting Media Market Heats Up

The cat is out of the bag. Hispanic parenting media is big business and is only getting bigger. New York-based Palladium Equity Partners just wagered $15 million dollars on it, when it approved financing for Todobebé’s expansion, which includes the launch of its print publication in April.

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