Specialists Marketing Services Inc. has announced that it will be exclusively managing the new M1 Data Spanish New Connect Buyers list.
This list features 382,561 last 12 month Spanish speaking buyers, with a monthly hotline of 38,769, who have recently purchased communication products or telephone services.
Selections on the file include adult age, household income, gender, homeowners, donors, and health conscious consumers.
Specialists marketing services works with a number of clients with Hispanic operations, including Meredith, Televisa and Terra.
Related Article: New Hispanic List Identifies Active Latino Buyers