First Annual Hispanic Digital and Print Media Conference:

 

Whats hot

Whats not

Print and Online Integration: Multiple Touchpoints, 360 brands

One Media Play

Search:

- Use  of extended phrases in Spanish or even Questions

-Geomodify Words

Search:
- Use of short phrases

- Use of a few keywords for the whole Hispanic market

Print and Digital Media Buying

TV and Radio buying

Guaranteed Circ: Accountability, Transparency. Demonstrate ROI

Lack of transparency/research.

Digital Content: Digital Development and Deployment

Digital Content: Pure Content


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Editorial Staff

Portada Staff

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