Zanox, the performance-based online marketing firm owned by PubliGroupe and Axel Springer recently expanded its team to target the Latin American and U.S. Hispanic markets.
Companies that partner with Zanox, an affiliate network who acts as a platform between advertisers and affiliates on a CPA/CPO basis, for Spanish-language traffic, include:
- NH Hoteles: a prestigious Spanish hotel chain offering high class accommodation worldwide
- Despegar: the Latin American Travel provider, which is currently operating in 8 countries
- DADAmobile: one of the best European offers in term of mobile content
- LAN Airline: Latin American airline
Zanox headquarters are in Berlin and the Madrid based subsidiary will act as the central hub for entry into the Latin American market as well as to support the Portuguese market presence. At the same time, the international integration of the Zanox offices across Europe, the US and China is being completed. Another important measure is the step-by-step enlargement of the Spanish Zanox team with -qualified staff who are experienced in international online marketing. In an initial step, Brazil and Mexico will be serviced from Madrid, and the Portuguese customer management will be notably expanded.
Jesús Aldana, Regional Manager at Zanox in Spain explains: "The rate of growth since launching Zanox in Spain two years ago has been amazing. At the same time, this growth has been solid and sustainable. It’s important to add that we have achieved this while establishing values such as trust and transparency, as well as offering real professionalism and service. Due to the great success of the team in the Spanish market, Zanox has decided to establish its South European and Latin American hub in Madrid. Zanox Hispania will therefore enjoy increased resources and will establish operations in Portugal, Mexico and Brazil with immediate effect.”
