Changing Places [34-A]
Alejandro Maciel (Impacto USA)
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Alejandro Maciel (Impacto USA)
A listing of Hispanic Market Conferences and contacts for the remainder of July.
Enlists help from soccer legend Pelé.
Alejandro Maciel (Impacto USA)
Following fierce competition for Miller Lite contract.
Portada looks at the Apparel Category via its print ad-tracking feature.
MSN messenger taps the mass market Hispanic in Latin America and U.S. Hispanics and Latin Americans have higher click-through rates.
Portada consults industry Insiders Zulema Tijero (Tiempo Latino), Erich Linker (Impremedia) and Michael Vinales (American Multicultural Group).