Ad-Tracking: Beer brands lead the Pack over Wine & Spirits in Spending
Beer Brands spent almost twice as much as Liquor, Wines and Spirits in National ROP in Hispanic newspapers.
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Beer Brands spent almost twice as much as Liquor, Wines and Spirits in National ROP in Hispanic newspapers.
Anheuser Busch brands – Budweiser and Bud Light – led advertising in Hispanic newspapers during 2006 among beer brands. Interestingly, Latin American brewers like Grupo Modelo (Corona and Negra Modelo brands) Femsa (Tecate), Brahma and Quilmes were at the end the of the table.