In what was a creative way to engage users with the website’s brand, Quepasa’s online beauty contest – which was a joint effort with Ford Models – has concluded.
Four winners were selected, two by Ford Models and the other two by the Quepasa community, who submitted votes online.
Robert Stearns, CEO of Quepasa, said that the campaign was successful in generating increased traffic to the site and that the contest will likely be repeated in the future.