Changing Places [23-A]
04/16/2007
Isaac Lasky (Al Dia), Tony Sarroca (The Bravo Group), Maria Badillo (¡Sorpresa! Network).
April 16, 2007
Verizon Biggest National Advertiser in Hispanic Newspapers during 2006
04/16/2007
Followed by Macy’s, Sears, Cingular and Citibank largest National Advertisers in Hispanic Newspapers in 2006. Portada research presented at the NAHP Annual Convention.
Accounts/ Advertising Campaigns: New Mexico Tourism Department, Virginia Lottery Wachovia, Sony
04/16/2007
New Mexico is ratcheting-up its efforts to attract tourists with a new campaign developed by M&C Saatchi LA. Ad agency Elevacion has won the Virginia State Lottery account. Wachovia has selected Rojo Hispanic Marketing to head up what Rojo is calling a micro-market strategy.
CircBasePublisher Database, now available for the Hispanic Publishing Market
04/16/2007
Cooperative Database of hundreds of participating publications’ active and expired subscriber records.
Kena to Launch on April 23rd
04/16/2007
Bi-monthly will be published in the top 8 U.S. Hispanic newspapers. New website.
Changing Places
04/16/2007
Isaac Lasky (Al Dia), Tony Sarroca (The Bravo Group), Maria Badillo (¡Sorpresa! Network).
At the NAHP 22nd National Convention & Expo
04/16/2007
An overview of the most important topics covered.
NY’s El Diario Contigo Folds
04/16/2007
Home delivered weekly published by Impremedia ceases publication.
Advertising Campaigns: State Farm, Home Depot and more…
04/16/2007
What advertisers said at the NAHP Annual Conference.