Changing Places [20-A]
03/19/2007
Julio Sáenz{Excélsior}, Eva Dillon {Readers’ Digest}, Bill Elliott {La Opinión}, Mark Andrews {La Opinión}.
March 19, 2007
Hispanic PR Wire, Black PR Wire and U.S. Asian Wire Unite
03/19/2007
To offer greater reach to those seeking multi-cultural publicity.
Efe and Radio Televisión Española Sign Distribution Deal
03/19/2007
To deliver television news content to Latin American markets.
Changing Places
03/19/2007
Julio Sáenz{Excélsior}, Eva Dillon {Readers’ Digest}, Bill Elliott {La Opinión}, Mark Andrews {La Opinión}.
Freedom Communications Looking to Optimize National Ad-Sales Strategy for Rio Grande Valley Papers
03/19/2007
The newspaper chane publishes two Hispanic dailies and two weeklies in the Valley.
P&G Launches Bilingual Direct Mail Campaign
03/19/2007
Promotes Gain’s Joyful Expressions detergent and fabric softener.
Rich Media: Jose Cuervo Unleashes 2nd Annual Cuervoton Campaign
03/19/2007
Backed by custom micro-site.
New Hispanic List Identifies Active Latino Buyers
03/19/2007
“I Love to Shop” list contains over 10 million households (“English and bilingual direct response prospects”).