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Kid County Courier Expands into Hispanic Market

Newspaper targeting children.

Content

Kid County Courier, a newspaper insert inserted in mostly local community newspapers around the country, is launching a product for the Hispanic newspaper market. The newspaper insert targets 5 to 13 year-old boys and girl. It is a monthly with upcoming weekly issues available.

Kid County Courier was launched in September 2004 with the mission of inspiring kids to read and to imagine life. Debra Blodgett, who with her husband Jeff publishes Kid County Courier, tells Portada® that the publication has a general market circulation of 300,000.

The insert offers publishers value added opportunities like Contests & Sweepstakes targeting children or interactive advertiser web sites.

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