In an arrangement that started this month, Hispanic women's lifestyle magazine Siempre Mujer has begun providing content to Univision.com.
The initial agreement is slated for one year, but is likely to be ongoing. Under the agreement, Siempre Mujer will offer home, family, parenting, and other content to Univision.com; in turn, Univision will have links to Siempre Mujer's website, where users can opt to subscribe to the magazine.
As Siempre Mujer spokesperson Mariela Azcuyput it, “Siempre Mujer will be providing content to Univision.com, and Univision will be introducing its vast readership to the magazine, so it is really a great arrangement for both parties.”