Changing Places [37-A]


  • Rudy Casaly was named managing director of Rumbo de Houston. He most recently was national advertising manager for The Houston Chronicle. Casaly was previously with AeroMexico Airlines as their regional manager based in Houston.
  • David Ng has been appointed executive editor of the New York Daily News. The New York daily publishes Viva New York and Hora Hispana. The paper also announced that Bob Sapio has been promoted to senior executive editor.
  • Rosa Alonso is joining Edelman as Senior Vice President. She will oversee Edelman Multicultural, which focuses primarily on Hispanic and African-American marketing. Alonso has also held senior marketing positions at AT&T Wireless, TimeWarner and Univision. Edelman Multicultural also has expanded into two markets -– Washington, D.C. and Atlanta. Fabiola Rodriguez-Ciampoli recently joined the DC office as Vice President of Hispanic outreach. She has previously served as Director of Hispanic Media for the Senate Democratic Communications Center under Minority Leader Harry Reid and as the National Director of Hispanic Media for the Kerry-Edwards Campaign. The Atlanta office recently added Cynthia Negron and Rosie Stober to focus on multicultural outreach.

Trackback from your site.

Marcos Baer @MarcosBaer

Marcos oversees editorial and sales. He is based in Portada's NYC headquarters. Prior to launching Portada in 2003, Marcos worked in both the media and finance sectors. He occupied leading roles at the Spanish edition of The Wall Street Journal, in Spain’s newspaper Cinco Dias and at SwissRe. He is an MBA, and a CFA. Marcos is a print junkie and also loves all things digital media. He also is passionate about everything related to New York City and loves to play tennis.

MORE FROM PORTADA

Why More Brands are Investing in MLS Jersey Sponsorships

Why More Brands are Investing in MLS Jersey Sponsorships

More brands like AmFam, Valspar, Target, Etihad Airways, Acura, and Bimbo decide to be on the MLS team’s jerseys, and sponsorships will keep growing.


SOUNDING OFF-The USHCC 2017 National Convention: Driving America’s Business Future

SOUNDING OFF-The USHCC 2017 National Convention: Driving America’s Business Future

Each fall, the USHCC hosts the country’s largest gathering of Hispanic business leaders: The USHCC National Convention. The Convention is held every year in a city that embodies the American entrepreneurial spirit and supports a thriving small business community.


How Facebook is Cornering the Video Ad Market, also in Mexico

How Facebook is Cornering the Video Ad Market, also in Mexico

With more than 2 billion active users worldwide, and 80 million monthly active users in Mexico alone, the social media giant is boosting revenue at a faster pace than expected. An important part  of Facebook's efforts and investments are going into the creation of a major video advertising platform.