Corporate America Embraces Spanish-language Websites

Corporations are launching Spanish-language websites at an increasing pace (see box below). Several translations and technology companies are profiting from this trend.

In the next few weeks “multiple car rental launches, major home improvement manufacturer sites, multiple hospitals, multiple banks, multiple Fortune 500 insurance companies, as well as several Fortune 500 consumer products manufacturer websites will launch Spanish-language websites”, Ben G. Field, VP of Sales at MotionPoint tells Portada®.

Company

URL

Industry

Houston Astros

www.astrosdehouston.com

Sports

Carter's Baby

www.carters.com

Manufacturing

Amtrak


www.amtrak.com

Travel

La Quinta Hotels

www.lq.com

Baymont Inns

www.baymontinns.com

Travel

Drury Inns

www.druryinns.com

Travel

Bright Horizons

www.brighthorizons.com

Travel

Middlesex County, NJ – Workforce Development

http://www.co.middlesex.nj.us/employment/index.asp

Government

Lexus

http://www.lexus.com/espanol

Automotive

Source: MotionPoint and Portada®


Trackback from your site.

Editorial Staff

Portada Staff

MORE FROM PORTADA

BRAND MARKETING RESEARCH: Sponsored Posts via Influencers, Publishers More Engaging than Organic Content

BRAND MARKETING RESEARCH: Sponsored Posts via Influencers, Publishers More Engaging than Organic Content

A summary of the most exciting recent research in brand marketing in the U.S., U.S.-Hispanic and Latin American markets. If you're trying to keep up, consider this your one-stop shop.


Attention World Cup Marketers: Fans Will Be Engaging ‘24/7’

Attention World Cup Marketers: Fans Will Be Engaging ‘24/7’

The World Cup kicks off in Russia on June 14, 2018. While Americans won’t be able to cheer for their own national team this time, US soccer fans are more engaged and excited about the tournament than ever.


As CMOs Spend More on Mobile, Budgets Are Eaten Up by Fraud

As CMOs Spend More on Mobile, Budgets Are Eaten Up by Fraud

Only one in five advertisers said they’re able to systematically combat fraud with the right tools and expertise. Why aren’t marketers taking this growing risk head-on?