Mike Cano (Impacto USA), Miguel Gomez Winebrenner (Cheskin Research), Orlando Castelblanco (Papel Media), Matt Goldberg (The Wall Street Journal), Daisy Martinez (Siempre Mujer!, Healthy Kids en Español), Manny Gonzalez (Abece).
Mike Cano (Impacto USA), Miguel Gomez Winebrenner (Cheskin Research), Orlando Castelblanco (Papel Media), Matt Goldberg (The Wall Street Journal), Daisy Martinez (Siempre Mujer!, Healthy Kids en Español), Manny Gonzalez (Abece).
Brands, including La Quinta Hotels and Lexus, launch Spanish-language Internet sites at an increasing pace.
Attempts to help advertisers to reach Spanish speaking population throughout the hemisphere.
The editors of La Voz de Houston, El Diario/La Prensa (NY) and Mundo Hispánico (Atlanta) share their views on the role of print media and the Internet in order to connect with Spanish-speaking Audiences.
A Q&A with the new CEO and president of Impacto USA.
The Spanish-language weekly published by Belo in Riverside, CA, will implement a multimedia business plan.
National TV campaigns, with print and direct marketing components.
Mike Cano (Impacto USA), Miguel Gomez Winebrenner (Cheskin Research), Orlando Castelblanco (Papel Media), Matt Goldberg (The Wall Street Journal), Daisy Martinez (Siempre Mujer!, Healthy Kids en Español), Manny Gonzalez (Abece).