AHAA announces discrepancy between top general market national advertisers and Spanish-language advertisers. Clear Channel launches Spanish-language radio station in Louisville. Rumbo closes doors on Austin edition.
AHAA announces discrepancy between top general market national advertisers and Spanish-language advertisers. Clear Channel launches Spanish-language radio station in Louisville. Rumbo closes doors on Austin edition.
McClatchy purchases 32 publications and has announced plans to divest twelve of them.
Mountain View, California-based search and advertising website Searchguy.com has announced that it is launching a Spanish-language version of its service.
The Kansas City-based branding and communications company Two West has purchased the CHE Creative brand from founder and President Nicholas Segura.
Grupo Formula, a Mexican multimedia company, introduced Formula Editorial, a national paid magazine for the Mexican market. In a few months it will be present in the U.S.
Grupo Editorial Armonia, one of Mexico’s largest publishing houses, is planning to introduce some of its magazines in the U.S. Hispanic market.
MSS touts electronic database and personal follow-up as integral factors in its operation.
Campaign will run in NYC, Chicago, Miami highlighting Hispanic identity.
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