Scarborough Research Forms Newspaper Advisory Board
The Newspaper Advisory Board will provide a forum to anticipate, evaluate and define the emerging information needs of newspapers and their advertisers.
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The Newspaper Advisory Board will provide a forum to anticipate, evaluate and define the emerging information needs of newspapers and their advertisers.
Francisco Lozano, Donald Borucki, Claudia Montoya, Oscar Reyes, Don Richards.
Magazine advertising by car manufacturers expanded by 24% during the first half of 2005, according to HispanicMagazineMonitor. General Motors was the leading advertiser, outspending Daimler Chrysler by a factor of two. For newspapers, TNS Media Intelligence shows a 12% increase.
Mundo Libros, a magazine covering Hispanic and Latin American books and authors, is scheduled to launch this October.
Papel Media Latin America signed an ad representation deal with Mexico's Dia Siete magazine …
Contacto News Service offers “Reportajes Latinos” to U.S. Hispanic publications.
Madison Direct recently announced a ride-along program in Verizon flip book directories (written in both Spanish and English).